Youth Enterprise Coach (Multiple Posts) Countrywide at East Africa Market Development Associates (EAMDA)
About the Program
The Financial Inclusion for Youths and MSMEs in Agriculture
(FIYMA) program is a multi-year initiative designed to strengthen youth-led
enterprises, build viable market linkages, and expand access to affordable
finance for young people and youth-led MSMEs operating within targeted
agricultural value chains and geographies. The program supports youth
entrepreneurs through structured enterprise coaching, market systems
facilitation, and partnerships with market actors and financial institutions,
including SACCOs and other formal and semi-formal providers.
Job Purpose
The Youth Enterprise Coach (YEC) is responsible for
delivering high-quality, business-focused coaching and enterprise development
support to youth-led MSMEs and groups (including self-help groups and
community-based organizations). The role is designed to strengthen business
fundamentals, such as recordkeeping, costing and pricing, cashflow management,
and market readiness, while supporting participants to progress toward
sustainable market engagement and responsible access to finance.
This is a technically demanding role requiring strong
financial literacy, practical business acumen, and the ability to translate
accounting and enterprise concepts into simple, action-oriented coaching. The
YEC will work directly with youth entrepreneurs, facilitate structured learning
sessions, conduct field-based diagnostics, support action planning, and
contribute to building credible enterprise pipelines for market linkage and
SACCO finance readiness. The role also requires strict adherence to safeguarding,
inclusion, and ethical engagement standards.
Location:
- Nakuru
| Nyandarua | Murang’a | Kiambu | Kilifi | Kitui | Makueni | Machakos |
Kirinyaga | Laikipia | Nyeri | Isiolo | Meru | Embu | Nyamira | Narok |
Kericho | Bomet | Trans Nzoia | Baringo | Nandi | Uasin Gishu | Taita
Taveta | Kwale | Marsabit | Vihiga | Busia | Bungoma | Kakamega | Homa Bay
| Migori | Siaya | Kisumu | Kisii
Minimum Qualifications (Mandatory)
Education
- A
minimum of a bachelor’s degree from a recognized
institution in one of the following disciplines:
- Bachelor
of Commerce (BCom)
- Bachelor
of Business Administration (BBA)
- Bachelor
of Business Management (BBM)
- Bachelor
of Economics
- Bachelor
of Business and Economics
- Bachelor
of Agribusiness Management
- Bachelor
of Cooperative Management
Degrees outside these fields will not be considered for this
role.
Professional Certification (Mandatory)
- A
minimum of CPA Part I (CPA I) or higher.
- Candidates
must demonstrate strong foundational competency in: profit and loss
concepts, costing, pricing and margin analysis, cash flow management,
working capital discipline, and basic interpretation of financial records
and business performance trends.
Residency and Local Availability (Mandatory)
- Must
be currently resident in the county of application and
available to work consistently within the county and surrounding programme
areas.
- Must
be willing and able to travel regularly to programme sites, including
rural and peri-urban locations.
Graduation and Age Requirements (Mandatory)
- Must
have completed the Bachelor’s degree in 2020 or later.
- Must
be 30 years of age or below at the time of application.
Added Advantage (Preferred)
The following will be considered a strong advantage
during shortlisting and final selection:
Relevant Experience
- At
least 6–24 months of experience in one or more of the
following areas:
- Business
development services (BDS) or enterprise coaching
- SME
advisory support, incubation, or entrepreneurship programming
- Financial
services (SACCOs, microfinance, banking, credit administration)
- Sales,
distribution, and market facilitation roles
- Youth
livelihoods and employment programming
Facilitation and Coaching Skills
- Demonstrated
ability to facilitate structured group training and coaching sessions for
youth entrepreneurs.
- Ability
to communicate business and finance concepts in a practical, simplified,
and culturally appropriate manner, including for participants with low
literacy.
Digital and Reporting Competency
- Strong
working knowledge of:
- Microsoft
Excel (data entry, formulas, analysis)
- Digital
data collection tools (e.g., KoboToolbox, ODK)
- WhatsApp-based
enterprise monitoring and field coordination
- Ability
to produce high-quality field reports and support evidence-based tracking
of participant progress.
Market Systems Exposure
- Experience
engaging market actors (traders, processors, input suppliers, service
providers) and supporting linkage-building between small enterprises and
structured markets.
Additional Certification
- CPA
Part II or higher, ACCA modules, or other recognised business/finance
professional certification. Certificates and diplomas relevant to the
above degree requirements.