Employer Branding & Communication Officer at International Committee of the Red Cross (ICRC)
Employer Branding & Communication Officer
About Us
The (ICRC) works worldwide to protect and
assist people affected by armed conflict and other situations of violence. We
respond to emergencies while promoting respect for international humanitarian
law. An independent and neutral organization, the ICRC’s mandate is rooted in
the Geneva Conventions of 1949. We work closely with National Red Cross and Red
Crescent Societies and their International Federation to ensure a coordinated,
effective, and rapid humanitarian response, directing and coordinating
international activities in these contexts.
Your Role
As the Employer Branding & Communication Officer, you
will play a key role in identifying, engaging, and attracting talent that
advances the ICRC’s humanitarian mission. You will deliver employer branding
and communication services that support global and regional recruitment needs,
positioning the ICRC as an employer of choice. You will also collaborate with
partners across the Red Cross and Red Crescent Movement, as well as selected
universities and professional associations, to build sustainable talent pipelines.
Accountabilities & Functional Responsibilities
- Roll
out global talent engagement and employer branding strategies aligned with
recruitment priorities, using a customer-focused and data-informed
approach.
- Manage
and optimize the ICRC’s presence on key digital platforms (e.g., LinkedIn,
job boards, career platforms, virtual events) in close collaboration with
Global Communication and HR teams.
- Create
and adapt content for talent audiences (social media posts, career
newsletters, staff stories, videos, and event materials) in line with ICRC
brand guidelines and tone of voice.
- Build,
nurture, and engage diverse talent pools for priority profiles through
digital campaigns, talent communities, and targeted outreach.
- Contribute
to the internal communication plan of the People Division, ensuring
clarity, coherence, and consistency of messages related to people,
culture, and talent.
- Support
the preparation and delivery of internal events and meetings (e.g., town
halls, community calls), including agendas, presentations, speaking notes,
and follow-up communications.
- Advise
HR Business Partners, recruiters, and hiring managers on regional talent
engagement strategies, market dynamics, and audience-specific channels.
- Share
employer branding best practices and contribute to capacity-building for
HR colleagues through toolkits, templates, and guidelines.
- Use
data and market insights (ATS, LinkedIn analytics, campaign metrics) to
monitor performance of outreach and branding initiatives.
- Track
and report activities and outcomes on a quarterly and annual basis,
providing actionable recommendations for improvement.
- Foster
collaboration across the People Division, regional delegations, and
partners within the Red Cross and Red Crescent Movement and the wider
humanitarian sector.
Profile Requirements
- Bachelor’s
degree in digital marketing, communication, or a related field.
- Minimum
of 3–5 years’ experience in marketing, communication, employer branding,
or HR marketing—preferably in an international, non-profit, or
humanitarian environment.
- Fluency
in English; proficiency in French, Arabic, Portuguese, or Spanish is a
strong asset.
- Solid
knowledge of ATS, LinkedIn hiring tools and talent search, CRM systems,
CMS platforms, and Canva.
- Ability
to interpret analytics (campaign performance, pipeline data, conversion
rates) and translate insights into measurable improvements.
What We Offer
- A
diverse, humanitarian-minded work environment.
- The
opportunity to contribute to protecting and assisting conflict-affected
communities worldwide.
- Access
to training and professional development opportunities.
- A
flexible work schedule.